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My Journey

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My path to fashion marketing started with a long hot summer and a sewing machine. Surrounded by a family of fiercely passionate creatives, I learned how to sew and construct from architect parents. Those early moments sparked my fascination with clothing as both a creative medium and form of storytelling. During the 2020 lockdown, I began exploring photography as a way to capture mood, style, and identity through imagery. What started as curiosity quickly grew into a passion for visual storytelling, shaping my approach to fashion, branding, and aesthetics. I am drawn to creative processes that allow me to explore narrative, culture, and personal expression.

 

As of June 2026, I am a recent graduate of Savannah College of Art and Design earning a bachelors in Fashion Marketing and Management with a minor in Fashion Photography. My work during my education covers the intersection of fashion, strategy, and storytelling, developing brand concepts that combine consumer insight, cultural relevance, and innovative retail experiences. Through projects ranging from adaptive luxury fashion initiatives to AI-powered e-commerce tools and experiential retail concepts, I focus on how brands can build deeper relationships with their audiences. I am particularly interested in creating marketing strategies and brand experiences that are immersive, inclusive, and rooted in strong consumer understanding.

 

Before studying fashion, I worked in fine-dining hospitality, where I developed a deep appreciation for customer psychology, attention to detail, and service-driven brand experiences. That background continues to shape my approach to fashion marketing, viewing every interaction with a brand as an opportunity to create meaning, trust, and lasting connection. I recently moved to New York where I am now seeking opportunities in fashion marketing, brand strategy, and experiential retail, where I can bring analytical thinking and creative storytelling together.

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